Dreamforce Newbie

7 Reasons I am excited about my first Dreamforce

I am ecstatic about attending the first of what I hope to be many Dreamforce events! Everyone I know who has gone raves about their experience. Finally I get to learn the secret handshake and get a firsthand perspective on the biggest and considered by some, the best event in our industry today. To celebrate, I have created a list of what I am looking forward to the most. Over the next 3 weeks I will dive into each topic and what they mean to me and hope to pick up a tip or two from you!!


With over 150 hands on sessions, a plethora of product managers and community experts on hand, if I can’t learn something new at Dreamforce, then shame on me. I strive to be the best at everything I do so I can never learn enough. Maya Angelou sums it up perfectly, “When you know better, you do better.”

Location, location, location

San Francisco is an amazing city that you will leave wanting to stay (and here are a few reasons why)! Of course, Dreamforce is the main event and I will take advantage of every opportunity to connect and collaborate in the city by the bay.

Team Bonding

As we fly higher into the cloud and telecommuting continues to expand, building and maintaining relationships is crucial to team success. It’s great to be socially connected, but nothing can replace the value of shared experiences in person. Can’t wait share this experience with my team!



Meeting new faces in new places and connecting the real life faces to their avatars. If learning is the primary reason many attend Dreamforce, Community is not far behind. Wizards of Oz no more, I want a peek behind those curtains!

Cloud Computing

The power of the cloud is not to be underestimated. I love the fact that I get to spend a week with the best in the business! Hundreds of sessions on getting the most out of the best tools in world? Yes, please!


I love working with best of breed tools like Radian6’s engagement platform. Any chance to expand and deepen my expertise is a welcome one and will frequently pop up on my itinerary and there are over 50 related sessions to choose from!

Social Enterprise

It’s a concept, not a product. It’s always evolving and I am fired up to see what new trends are emerging! I’m social and I know it.

My next post will start counting down to Dreamforce with a deep dive into each topic on my list above with increasing importance. What did I miss? What does your list look like? Do you have any tips to share?

Author: chriszullo

Boston born and bred sports geek with a twist. Unabashed sports nut and technology enthusiast. Living in the cloud literally and figuratively as a SaaS (Software as a Service) advocate that wants to see as much of the world in person as manageable.

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